Content Distribution
TripTV's Emmy award-winning technology platform provides the ability to publish Videos to several social media and travel channels. In addition, we work with content aggregators such as VFML and ICEPortal. Our platform provides a leading-edge Flash player which can be customized to match your brand. The player also incorporates features such as Rapid Fire Previews and a Recommendation Engine to provide consumers with a sampling of other Videos or related subjects.
TripTV delivers content to the right consumers at the right time through managed syndication, viral Video sharing, and hosting for your websites. We focus on achieving the greatest distribution of Video to the most visible and high traffic sites within the travel industry and beyond through top social media sites. TripTV has established partnerships with significant digital media distributors in social media and travel.
Our partnership with leading service providers such as Brightcove ensures that the online versions of the videos are delivered quickly to consumers. Our choice in partners reflects our belief that the total online experience that consumers have is a direct reflection of their experience with the brand.
TripTV provides destination videos in our archive in three license formats. Each format provides advantages in either cost or originality of content, depending on which is more relevant to your requirements.
Public Archive
Our public archive consists of videos that are available to any organization that wishes to leverage our professional videos to engage, retain and convert consumers. Public archives are also ideal for Advertising Sponsored model where publishers associate advertising within the video as a pre-roll insertion or surrounding the video in a companion advertisement. The advantage of this program is that there are no licensing fees, just a share of the revenues and customization fees if required.
Semi-Private Archive
Our Semi-Private archive is designed as a solution for organizations that wish to balance cost with unique programming. The solution is to provide custom editing to provide a version of a video that is unique to each licensed clients. It is this sharing of costs among a small group of companies that makes the cost reduction possible. We do not provide more than three unique versions of any particular video under this model. Additional customization can be done to add your brand or destination's unique look and feel. This can include logo, music, or color editing.
Private Archive
With over 30 Producers working around the world, TripTV can provide the scale and reach necessary to provide custom production services on short notice. Private Archive is "work for hire." The video segments are produced to specification and can include several treatments that are required by AOL Travel.
Hotel Archive
Videos of Hotels can range from overviews to specific amenities within the property. These videos are generally 1.5 to 3.0 minutes in duration.
